Apple Music Phenomenon

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SoundJam MP was released in 1998 to be replaced on January 2001 by a brand new program that was to revolutionlize the music industry for at least the first half of its decade, if not more. With piracy and hacking becoming an everyday problem for musicians that sold records on shelves at stores in CD's Apple came up with a solution: people wanted an amazing and portable mp3 player and they got the iPod, what people did not realize was that they also wanted a portable music store. The reason why piracy and illegal downloads soared were not just because people did not want to pay for music, people will pay for lots f things they don't NEED, it just has to be "convenient" or accessible. Don't believe me? the iTunes music store launched April 28th 2003: just it's first week sold more than one Million songs... 99 cents per song... you do the math or just round it up to about a million dollars spent in ONE WEEK.

iTunes seemed like a unbreakable business... Until 2006 came along and Daniel Ek decided to found Spotify. Streaming was just as accessible and convenient as iTunes, minus the issue of having to pay per song, you could either NOT pay and still listen to the music you love, or pay once a month and get access to a "ginourmous" amount of music, WAY more than you could fit in any one device's memory... which already is packed with apps and contacts and facebook and... you get the point.

And so 2 days ago 30th of June of 2015 Apple Music came along the way not just for iOS and OSX devices made by Apple itself, this is a product just like iTunes: for anyone and everyone who wants it, mac users, android users, windows users, E VE RY ONE. It has been only 2 days since i have been using it and it has yet again proven how Apple has music in its DNA. They know how to take an existing product and make it amazing the phone, the mp3, the tablet, the computer, etc.; and now the music streaming, connecting and sharing experience all in one place. Hopefully the connecting side to it gets better but as of now it is a good start.

I believe Apple music isn't just done well in terms of marketing and design... It will prove the music industry knowledge Apple has had and will continue to have. It knows what you like better with human curators plus algorithms, it mixes both your library and the streaming service and don't even get me started on how BRILLIANT the radio service is! 

This is just a first impression blog about it... More to come but I definitely had to get that off my chest. I feel the start of something significant with Apple Music... 

Follow me on twitter and instagram to get to know my life a bit more: @dvd19931

Cheers!

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